Persuasion Occasion | Emotional Rescue: Max Bevilacqua and the Power of Human Connections in Negotiations

David and Jasmine discuss the emotions of negotiating with Attia Qureshi, negotiation expert and author of Never Settle. Attia is a negotiation expert who has advised Fortune 500 executives, taught at institutions including MIT and the University of Michigan, and worked with leaders navigating complex, high-stakes conversations. She brings a practical and human-centered approach to negotiation by combining proven strategies with emotional awareness and relationship-building.

Attia shows how successful negotiation is not just about winning an argument but understanding people, managing emotions, and building trust. She explains how preparation, curiosity, reciprocity, and small everyday interactions can strengthen relationships and improve outcomes. Attia also shares how anyone can build negotiation skills through practice, resilience, and the confidence to ask for more

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