SEATTLE (July 14, 2025) – Perkins Coie is pleased to announce that it has partnered with the American Bar Association (ABA) in the publication of the second edition of Patently Persuasive: Strategies for Influencing Judge and Jury, co-authored by Kevin Boully, Ph.D. and Karen Lisko, Ph.D., senior litigation consultants at the firm. This updated guide offers invaluable insights and practical strategies for effectively persuading judges and juries in patent cases, drawing on extensive jury research, survey data, and compelling human stories.
Patently Persuasive is a comprehensive "how-to" resource that shares strategies to improve outcomes based on mock trials and data. The second edition builds on the success of the first, providing new and expanded content that reflects the latest developments in the field, including the four behaviors that matter in patent litigation - the relevant behavior of the parties, technology, lawyers, and factfinders, as well as an entire chapter devoted to persuasion with the Patent Trial and Appeal Board (PTAB).
Drs. Lisko and Boully bring their extensive experience and expertise to this edition, making it an essential resource for companies and lawyers looking to enhance their persuasive skills in patent litigation.
"We are thrilled to release the second edition of Patently Persuasive," said Dr. Lisko. "This book is a testament to the importance of understanding the human element in legal persuasion. We hope it will serve as a valuable tool for our colleagues in the legal community."
Dr. Boully added, "The second edition reflects our ongoing commitment to providing practical, data-driven strategies that help lawyers achieve the best outcomes for their clients. We are excited to share this updated resource with the legal community."
Order Patently Persuasive here.
The internationally recognized IP practice at Perkins Coie consists of more than 250 lawyers, patent agents, and trial consultants, more than 80% of whom have science, technology, engineering, or mathematics (STEM) degrees. Perkins Coie's IP team provides innovative, collaborative counsel at every stage of IP protection and development.
